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If, at a given output, the marginal cost curve lies below the marginal revenue curve but above the average total cost curve, then the firm can increase its profit by decreasing output.

A) True
B) False

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When a firm has little ability to influence market prices, it is said to be in what kind of a market?


A) a strategic market
B) a competitive market
C) a power market
D) a thin market

E) A) and D)
F) C) and D)

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To maximise profit, a firm should operate at the minimum of average total cost.

A) True
B) False

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Table 14-3 The market for Whizzly Jigs consists of many identical firms, each with the cost structure below.Suppose the current market price is $2. Table 14-3 The market for Whizzly Jigs consists of many identical firms, each with the cost structure below.Suppose the current market price is $2.     -Refer to table 14-3.Suppose the current market price is $2.What is the output of each individual firm? A) two units B) three units C) four units D) five units Table 14-3 The market for Whizzly Jigs consists of many identical firms, each with the cost structure below.Suppose the current market price is $2.     -Refer to table 14-3.Suppose the current market price is $2.What is the output of each individual firm? A) two units B) three units C) four units D) five units -Refer to table 14-3.Suppose the current market price is $2.What is the output of each individual firm?


A) two units
B) three units
C) four units
D) five units

E) B) and C)
F) C) and D)

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Suppose a competitive market consists of identical firms.The long-run and short-run supply curves will be identical when:


A) price equals the minimum of 'average total cost' in the short-run
B) the firms' marginal cost curves are constant (horizontal)
C) there is free entry and exit in the marketplace
D) they will never be identical, the short- and long-run supply curves always differ

E) A) and B)
F) A) and C)

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Table 14-1 This table shows the revenue and costs of a parrot farmer. Table 14-1 This table shows the revenue and costs of a parrot farmer.   -Refer to Table 14-1.If the farmer is harvesting three parrots, the best response would be to: A) increase production to maximise profit B) plant more vines for the parrots to feed on C) maintain its current level of production to maximise profit D) decrease production to maximise profit -Refer to Table 14-1.If the farmer is harvesting three parrots, the best response would be to:


A) increase production to maximise profit
B) plant more vines for the parrots to feed on
C) maintain its current level of production to maximise profit
D) decrease production to maximise profit

E) A) and C)
F) B) and C)

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If a firm is making zero economic profit, it can still be making a positive accounting profit.

A) True
B) False

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When a firm experiences zero-profit equilibrium, the firm's revenue must be sufficient to cover all opportunity costs.

A) True
B) False

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When firms in a perfectly competitive market face the same costs, in the long-run they must be operating:


A) under economies of scale
B) at their efficient scale
C) with marginal profitability
D) under all of the above conditions

E) B) and D)
F) B) and C)

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Which of the following statements best reflects the production decision of a profit-maximising firm in a competitive market when price falls below the minimum of average variable cost?


A) the firm will immediately stop production to minimise its losses
B) the firm will continue to produce to attempt to pay fixed costs
C) the firm will stop production as soon as it is able to pay its sunk costs
D) the firm will continue to produce in the short run but will likely exit the market in the long run

E) None of the above
F) B) and C)

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When some resources used in production are only available in limited quantities, it is likely that the long-run supply curve in a competitive market is:


A) upward-sloping
B) vertical
C) downward-sloping
D) horizontal

E) B) and D)
F) A) and C)

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Table 14-2 The price of each butterfly that David Butterfly, a butterfly farmer in Greytown, sells is: Table 14-2 The price of each butterfly that David Butterfly, a butterfly farmer in Greytown, sells is:   -Refer to Table 14-2.Price equals average revenue over the range of: A) one to three B) three to six C) six to nine D) over the whole range of output -Refer to Table 14-2.Price equals average revenue over the range of:


A) one to three
B) three to six
C) six to nine
D) over the whole range of output

E) A) and B)
F) A) and C)

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Graph 14-8 Graph 14-8   -Refer to Graph 14-8.If the figure in panel (a)  reflects the long-run equilibrium of a profit-maximising firm in a competitive market, the figure in panel (b)  most likely reflects: A) perfectly inelastic long-run market supply B) the product of individual firm supply curves for all firms in the market C) the idea that free entry and exit of firms in the market lead to only one market price in the long run D) zero profits cannot be sustained in the long run -Refer to Graph 14-8.If the figure in panel (a) reflects the long-run equilibrium of a profit-maximising firm in a competitive market, the figure in panel (b) most likely reflects:


A) perfectly inelastic long-run market supply
B) the product of individual firm supply curves for all firms in the market
C) the idea that free entry and exit of firms in the market lead to only one market price in the long run
D) zero profits cannot be sustained in the long run

E) A) and B)
F) All of the above

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If a firm in a competitive market increases production and its marginal revenue remains greater than its marginal cost, raising production will:


A) be profitable
B) cause the firm to incur losses
C) leave profit unchanged
D) It is impossible to tell from the information provided

E) A) and B)
F) All of the above

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In the long-run, a profit-maximising firm will choose to exit a market when:


A) fixed costs exceed sunk costs
B) revenue from production is less than total costs
C) average fixed cost is rising
D) marginal cost exceeds marginal revenue at the current level of production

E) All of the above
F) B) and D)

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A firm's short-run supply curve is part of which of the following curves?


A) marginal cost
B) average variable cost
C) marginal revenue
D) average total cost

E) B) and C)
F) A) and C)

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When a firm has market power, it can:


A) sell as much as it wants at any market price
B) control the number of firms that will operate in an industry
C) influence the market price of the good it sells
D) choose to disregard government regulation

E) B) and D)
F) B) and C)

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Graph 14-1 Graph 14-1    This graph depicts the cost structure for a firm in a competitive market.Use the graph to answer the following question(s) . -Refer to Graph 14-1.When market price is at MC<sub>4</sub>, a profit-maximising firm will produce what level of output? A) Q₁ B) Q₂ C) Q₃ D) Q₄ This graph depicts the cost structure for a firm in a competitive market.Use the graph to answer the following question(s) . -Refer to Graph 14-1.When market price is at MC4, a profit-maximising firm will produce what level of output?


A) Q₁
B) Q₂
C) Q₃
D) Q₄

E) B) and C)
F) A) and D)

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Give two reasons why the long-run industry supply curve may slope upward.Use an example to demonstrate your reasons.

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Some resources used in production may be...

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Sunk costs are relevant to decisions about business strategy, as huge amounts of time have been invested in ensuring that the business is set up for success.

A) True
B) False

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